SMS Benefits
Why SMS outperforms every other customer communication channel — open rates, response rates, and why leading call centers add texting to their stack.
SMS achieves 98% open rates and 45% response rates — far outperforming email and voice for time-sensitive customer communications. Nectar Desk business SMS integrates texting into the same platform as calls and chat so teams capture these benefits without adding a separate tool.
98% Open Rate
SMS messages are read within 3 minutes by 90% of recipients — unmatched by any other channel.
45% Response Rate
SMS replies at 45% vs email's 6% — critical for appointment reminders, follow-ups, and service alerts.
Preferred by Customers
Over 70% of consumers say they prefer receiving customer service updates via SMS.
Unified Platform
Nectar Desk adds SMS to the same workspace as calls — no additional tool, login, or cost.